Code of Conduct
and Ethics

One of the core values at GENINVO is ethical approach to business conduct. GENINVO believes in equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, caste, age, disability, genetics or veterans’ status. GENINVO commits adherence with all applicable laws, regulations and guidelines for the business. GENINVO strictly prohibits non-discrimination, harassment, any form of corruptions, bribery, fraud and extortion directly or indirectly within the company by the employees and our business partners.

In order to conduct day to day business, GENINVO protects confidentiality of the information and ensure secure flow of data for the business including intellectual property, study data and documents including personal information. GENINVO believes in maintaining a strong and healthy relationships with all its business parties (including vendors or contractors) and expects all of them to adhere to these policies laid down by the company.

GENINVO provides and expects from business partners to ensure healthy, safe and ethical work environment. Please report if any suspected violations of this code to


The GenInvo Privacy and related policies ensure that the processing of Personal Information by GenInvo as part of our business and service offerings is collected, stored and used in compliance with all applicable laws and regulations.  “Personal Information” is any Information relating to an identified or identifiable natural person.

The policy applies to all situations where Personal Information is collected, stored and processed by GenInvo:

  • For its own business use (primarily marketing),
  • To support business operations (e.g. contractual arrangements, administrative functions), and
  • To comply with all privacy regulations when providing software, services and support to our customers

What and How we collect Personal Information

Our websites collect a range of general Information and data when in use. This includes browser types, operating system details, IP addresses, clickstream details for the pages you visit, etc., in order to both enhance your experience on the site and to ensure the security and integrity of our IT infrastructure.

Our websites offer the opportunity to register interest in GenInvo products and services. Personal Information is captured from our website when you participate in any of the following activities:

  • Registering on our site
  • Subscribing to a newsletter
  • Responding to a survey
  • Filling out a form
  • Providing feedback on our products or services
  • Signing up for a webinar
  • Attending a webinar

The Personal Information we collect from you will depend on which activity you are using in the list above and may include your:

  • Name
  • Title
  • Company name
  • Address
  • Phone number(s)
  • Email address

This information is stored and processed only for the purpose for which it was collected

Our use of cookies

Cookies are small files that a site or its service provider transfers to your
computer’s hard drive through your web browser (if you allow) that enables the
site’s or service provider’s systems to recognize your browser and capture and
remember certain Information.

We use cookies to:

  • Keep track of advertisements, and
  • Compile aggregate data (not Personal Information) about our site traffic and site interactions in order to offer better site experiences and tools in the future.
  • We may also use trusted third-party services that track this Information on our behalf.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since each browser is a little different, look at your browser’s Help Menu to learn the correct way to modify your cookies. If you turn cookies off, it will not prevent you from using our website.

How we use your Personal Information

When you provide us with Personal Information, it is stored in secure databases and may be used for:

  • Sending newsletters
  • Sending notices about upcoming webinars,
  • Contacting you when submitting your Information for employment opportunities,
  • Including you in marketing campaigns and sending promotional materials of interest, and
  • Sending you emails of surveys.

How we protect your Personal Information

As GenInvo is a global company, we process and store Personal Information using secure cloud-based products and services which may or may not be located within your country. GenInvo securely collects and transfers your Personal Information using encrypted processes. GenInvo stores your Personal Information using products provided by companies that have privacy and security management certifications. Your Personal Information is only accessible by a limited number of GenInvo persons whose access is controlled through unique user IDs and password-protected accounts. Personal Information is only stored for the period necessary to achieve the purpose for which the data was provided, and to comply with legal or statutory requirements.

GenInvo is both a Data Controller and a Data Processor of Personal Information depending on the detailed circumstances for which it was collected.

Consent and access

Each time you provide Personal Information via our website or attend one of our webinars, you will be presented with a list of opt-in selections. By selecting a given opt-in selection, you are consenting to the collection the Personal Information being collected, and the use of that data described above. You may unsubscribe at any time by clicking the unsubscribe link in the footer of all marketing communication emails or by mailing

Your rights

As an individual whose Personal Information has been collected and stored by our site, you may at any time:

  • Request confirmation as to how your Personal Information is being processed
  • Request copies of the Personal Information we hold as a company
  • Request your Personal Information be updated, corrected or blocked from further processing
  • Request deletion of your Personal Information
  • Restrict the reasons for processing your Personal Information
  • Receive the Personal Information we hold in common computer-readable form
  • Request your Personal Information is not used to make automated decisions about you
  • Withdraw consent to the processing of your Personal Information

Requests for the above can be submitted by email to or by mail to the address below.

We have a defined process for the privacy and confidential data breach, and you can query or provide feedback to us at about your any dissatisfaction regarding your rights management or confidentiality violation. You have the right to complain to a Data Protection Authority/Supervisory Authority about Our collection and use of Your Personal Data. For example, if You are in the European Economic Area (EEA), please contact Your local data protection authority in the EEA.

Notification of changes

We keep our Privacy Policy under regular review, and we will place any updates on this web page.

Contact information

If you have any questions regarding our Privacy Policy, you can contact our Data Privacy Officer at or write to us at:

GenInvo, Inc1408 East Empire Street
Bloomington, Illinois  61701, USA